Typically, each client is treated individually. He was invited to the pathetic office, show off their achievements, served coffee and sisyastaya secretary in short skirt. Or impress bedlam, work environment, work overalls. There are many options, how best to present yourself to the client, so he got what he expected, but always it is very time-consuming to. Meeting with a client takes an hour or two. Plus the road, plus waiting in the waiting room, plus it is not only meeting. If this were to call, then another, and their priplyusuet.
But most importantly, it's you run the client, not the client is up to you, that for such lazy people like me, just terrible, and fatal.
I prefer that my clients are seldom disturbed, treated with respect and, if misused, it seems scolds his little son, not the contractor. For this, I treat them like their parents on a business trip - that is, listen to, but remember only a goal but a dohozhu her own way. complete harmony. But today we are not talking about that today we are talking about how to achieve this harmony.
If a customer spends a lot of time alone, so why not gather all the potential customers in a heap and give a lecture on the benefits of art in the formation of psychic teenager? . n.
The format of the seminar, I still think the most successful. This is a format where everyone listens to you, and you have a real opportunity to hypnotize people buzz words and no less clever ideas. Then the coffee -break drop charm, and all work is done.
For other format is a good booze. Despite the fact that I am far from attracting customers in such a way, I have seen many examples when folded thousands of contracts.
Third enjoy fairs and conferences. In fact it is the same booze, but without the alcohol - a lot of communication on a dry throat. One day, as our client has downloaded a couple of months on the job.
Let us consider for example seminars. I try to participate in them as a speaker. This is a great way to avoid having to seek customers, communicate with them and collect money. Seminars - on its own business, but to me it is not interesting. To get the money for the seminars - before that I had not yet mature enough in terms of demand. However, a sufficient amount of knowledge, the natural inclination to help you read the analysis of good speech. It is worth to stop and say a few words about public speaking.
Most people think that to speak in public - it is the same as the one on one. Not at all. Talking with more than two people requires certain skills. It is best to train on Children. If you could tell a story 5 kiddies and they are not left to play in the middle of the story - you can go to adult.
speak clearly. This is easily verified by writing the speech on tape. Keep in mind that what you hear when you say you do not hear with their ears, and through the bone. It is therefore necessary to record your voice on the tape recorder or webcam and listen. To speak clearly, we must have a moist environment in the throat - it is, you know, dry up during prolonged conversation. So please have a glass of plain water. And no alcohol.
Make a thesis. You can write a speech - for beginners is the fact, but I prefer to speak from notes. Presentations - is necessary only if you display graphics. Try a good understanding of what you say - you can kill in the middle of a sentence and have to go to the answer, and then back to the point where killed. Sometimes you have to completely rebuild the entire speech.
Try to keep the limit. And most importantly - do not forget why you came. Knowledge of the workshop are given so that was always a loophole to ask you a question, interested in you as a contractor.
Shine your mind - this is fine, but if you do not leave the opportunity to use you as a contractor - a seminar for you will be just the time spent.
Now compare expenses. To conduct a seminar you will spend one day to prepare the speech - an evening or two. The cost of the seminar itself repulse pay an entrance fee. T. e. in the worst case, you simply spend a working day, and so that you do, flipping through blogs, arguing on the forums, etc. n. At best - get a few clients. The last seminar in which I participated brought me 2 to 60 thousand customers. rubles. To attract those customers by standard techniques, I'd spent a couple of weeks and a lot of money.
Is the benefit is not obvious? . In July. We will be honest to change - people have the knowledge I have, they told me - loyalty.
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